Who doesn't love receiving gifts, whether it's a birthday present, a holiday gift, or even an apology gift. The feeling of gratification often accompanies receiving a gift, especially a well-prepared gift.

Corporate gifts create an emotional connection between the giver and the receiver. Whether internally or externally, it shows that your business is ready to go the extra mile to show the importance of your current customers, potential customers and employees.

Let's dig deeper into what exactly corporate gifting is, why it's important, and how it can benefit your business.

1. What is a corporate gift?

A business gift is a material or immaterial gift given to an employee, potential customer or current customer in order to create and strengthen the relationship between the recipient and the company.

A business gift can be a product or a set of gifts, but must meet the following criteria:

• Highly aesthetic
• Containing the meaning you want to convey to the recipient
• Reasonable price

A well-prepared set of business gifts at Miniwood

2. Why are corporate gifts important?

2.1. For internal company

Corporate gifts are important internally to companies because they help strengthen the connection between the company and employees through creating experiences. When businesses take the time and effort to prepare to send their employees and will show they are appreciated in the company, this will lead to employee engagement, improving work productivity.

It also helps foster pride among your employees, which in turn spreads to the surrounding community.

2.2. For customers, partners

Corporate gifts are equally important outside of the business as it helps build brand recognition. Moreover, giving gifts to customers or partners is also an impact to help create a loyal customer group.

A new year business present

Business gifts are also an agent that carries your brand away. Recipients will tend to give to partners from many different companies, this is where your company's new customers originate.

In short, for customers, gift giving is a great way to strengthen established business relationships. Whether a prospect or an existing customer, corporate gifting shows someone that their business is important to your company and that you want to build a serious working relationship with. .

3. Trends of choosing unique corporate gifts

Within 2 years since the COVID-19 epidemic has passed in Vietnam, Miniwood has received a sudden increase in the number of corporate gift applications. According to Mr. Tran Quoc Minh - CEO of Miniwood Design:

“Current businesses want to find a newer material for their gifts. With wood, they can easily put lasting messages on the product with Miniwood's engraving technology."

A thoughtful gift shows the giver's heart

With more than 7 years of operation in the wood accessories market, Miniwood Design is proud to be the leader in production technology, product quality and brand reputation.

A single wooden cup with logo printed from an American business

Miniwood is proud to be a partner of many businesses such as DOJI Jewelry Group, Vietnam Gas Corporation PV Gas, VMO Holdings Technology Joint Stock Company, Ford Vietnam,...

If your business is looking for a quality corporate gift, message Miniwood at: m.me/miniwooddesign